• CINDY GIANELLI

    Creative Director & Writer

    CINDY GIANELLI

    Creative Director & Writer

Bring me that horizon.

Bring me that horizon.

Bring me that horizon.

No matter how far we go, the horizon is still beyond our reach. That doesn't stop us. It's what makes us human. The obstacles we encounter along the way define us less than our determination to overcome them.
No matter how far we go, the horizon is still beyond our reach. That doesn't stop us. It's what makes us human. The obstacles we encounter along the way define us less than our determination to overcome them.
Patient Support
ADUCANUMAB | ALZHEIMER'S DISEASE | Aβ PLAQUE REDUCTION
Why Consider It?
ADVATE | HEMOPHIILIA
What to Expect
FARXIGA | HYPERTENSION
How to Do It
SUBSYS | CANCER PAIN
Keep It Going
VICTOZA | TYPE 2 DIABETES
Menopause
CENESTIN | HORMONE REPLACEMENT THERAPY
Media quadrupled the rate of enrollment. Online tracking increased referral conversion from 9% to 80%.

Medical Marketing & Media Honorable Mention: Best Direct Marketing to Consumers and Telly Award winner.

Beyond healthcare.

Beyond healthcare.

New from the ground up. UNIFY Financial Credit Union' s website needed a new, slightly "cheeky," voice to align with their redefined brand.
New from the ground up. UNIFY Financial Credit Union' s website needed a new, slightly "cheeky," voice to align with their redefined brand.

Beyond healthcare.

New from the ground up. UNIFY Financial Credit Union' s website needed a new, slightly "cheeky," voice to align with their redefined brand.
Weight Loss & Type 2 Diabetes
SAXENDA & VICTOZA | WEIGHT LOSS EFFECT
Studies enrolling patients in the US and 22 countries required wall media that told the story before reading a word.
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